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The search engine doesn’t store search history, either. Most DuckDuckGo searches will return one or two advertisements depending on which keywords you use.Īs a user, the case for DuckDuckGo is simple - you get more control over your online data. However, its ad platform is wholly based on keywords and not on personal data collected from users. However, not every user is on-board with this policy.ĭuckDuckGo does monetize its platform by selling ads. It’s no secret that most search engines collect user data, and then use it to entice businesses to buy ads on their platforms. Most users choose DuckDuckGo because of privacy concerns. Those apps can help you navigate the web and use search engines while keeping your data private. On top of the search engine, DuckDuckGo also offers mobile apps and a Chrome extension. That might not sound like a lot, but DuckDuckGo is particularly popular in the US, where it’s the second most-used search engine (with a 2.45 percent market share).Ĭonsidering how important internet privacy has become, it probably won’t come as a surprise that DuckDuckGo’s market share has grown rapidly during the past couple of years. It has grown to amass a global market share of 0.66 percent during that period. Since DuckDuckGo doesn’t get access to private data, it can’t share it with third parties.ĭuckDuckGo has been around since 2008, so it has well over a decade to work on filling its promises to users. Submit Your Sitemap to Multiple Search EnginesĭuckDuckGo is a privacy-first search engine, meaning that the service doesn’t collect any personal information while you use it. 3 3 Best Practices to Optimize Your Content for DuckDuckGo SEO.The information that is gathered - that is, an approximate user location for search results - are kept anonymous and are discarded as soon as the results are finished with it. Despite the new Apple Maps update, DuckDuckGo reassures its users that it doesn't track IP addresses or other identifiable information. When a particular result is clicked within the sidebar, its corresponding map marker remains orange on the map while the rest are switched to grayscale. In addition to the location list, users are presented with destination markers on a map, providing a visual look at where each business is located. Location search results are joined by user ratings and reviews, as well as relevant information like address, operating hours, and images (when available). A search for "movie theaters in City," for example, will return a list of movie theaters in and near that destination.

Users can utilize the feature the same way they would on Google Maps or Apple Maps - by simply typing a search term and then scrolling through the location results.

Maps appear embedded in search page results and within the dedicated Maps tab.